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ISSN No. 2454-6186 | DOI: 10.47772/IJRISS | Volume IX Issue X October 2025
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Volunteer Youth Engagement and Performance of Humanitarian
Organisations in Kenya: A Case of Kenya Red Cross Society
*1.
Muriuki Kinya Jackline,
*2
Prof. Peter Kithae, PhD
1
Master student, The Management University of Africa
2
Professor of Entrepreneurship and Innovations, The Management University of Africa
*Corresponding Author
DOI: https://dx.doi.org/10.47772/IJRISS.2025.910000334
Received: 12 October 2025; Accepted: 20 October 2025; Published: 11 November 2025
ABSTRACT
This study examined the effect of volunteer youth participation in decision-making and community service on
performance of humanitarian organizations in Kenya, using the Kenya Red Cross Society (KRCS) as a case
study. The study adopted a descriptive research design with a quantitative approach. Data were collected from
a sample of 810 respondents comprising youth volunteers, staff, and governance members drawn from
KRCS’s 47 county branches and eight regional offices. Structured questionnaires were used, and quantitative
data was analyzed using the Statistical Package for Social Sciences (SPSS). Descriptive statistics summarized
respondent characteristics, while correlation, ANOVA, and multiple regression analyses established the
strength and significance of relationships among variables. Results revealed statistically significant positive
relationships between youth engagement and organizational performance. Participation in community service
had the strongest influence = 0.640, p < .001), followed by decision-making participation (β = 0.130, p <
.001). The findings also highlighted regional gender disparities, with male dominance in the North Eastern and
Upper Eastern regions and higher female participation in Coast and West Kenya. Overall, the study concludes
that meaningful youth engagement enhances organizational efficiency, innovation, and community outreach. It
recommends institutionalizing inclusive decision-making structures, strengthening youth-led community
service initiatives, and addressing gender and regional imbalances to optimize the contribution of young
volunteers to organizational performance.
Keywords: volunteerism, youth engagement, decision-making, community service, organisational
performance, Kenya Red Cross Society
Background of the Study
Youth volunteer engagement has increasingly been recognized as a cornerstone of organizational
sustainability, innovation, and social transformation in humanitarian and development settings. Globally,
young people under thirty-five constitute more than half of the world’s population (UNFPA, 2023). Institutions
such as the United Nations and the International Federation of Red Cross and Red Crescent Societies (IFRC)
emphasize that youth are not merely beneficiaries but co-creators of humanitarian impact (IFRC, 2018; United
Nations, 2018). Empirical evidence from diverse contexts shows that when youth participate meaningfully in
organizational decision-making and community service, institutions record stronger civic participation,
responsiveness, and long-term resilience (Malinen & Harju, 2017; Nursey-Bray et al., 2022). Studies in the
United States, Australia, and Finland demonstrate that active youth volunteerism builds social capital,
strengthens leadership, and enhances institutional performance through community-driven initiatives (Barber,
Mueller & Ogata, 2013; Englert & Helmig, 2018). Across Africa, the demographic weight of youth presents
both a challenge and an opportunity for inclusive growth. Over seventy-five percent of Africans are below
thirty-five years of age (African Union, 2021). Continental frameworks such as the African Youth Charter
(2006) and Agenda 2063 identify volunteerism and civic participation as vehicles for transformation.
Empirical studies from Nigeria, South Africa, and Kenya show that youth engagement in governance and
INTERNATIONAL JOURNAL OF RESEARCH AND INNOVATION IN SOCIAL SCIENCE (IJRISS)
ISSN No. 2454-6186 | DOI: 10.47772/IJRISS | Volume IX Issue X October 2025
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community service contributes directly to program quality and community wellbeing when institutions provide
structured platforms for participation (Udoma, Umoh & Etuk, 2024; Ovcharova, 2020; Falessi, 2020). These
findings underscore that genuine inclusion of youth in decision-making and service delivery enhances
accountability, innovation, and public trustcore indicators of organizational performance.
In Kenya, young people below thirty-five forms approximately seventy-five percent of the population (KNBS,
2019). National frameworks such as the Kenya Youth Development Policy (2019) and the National
Volunteerism Policy (2015) position youth as central to achieving Vision 2030 and the Sustainable
Development Goals. The Volunteerism Policy defines volunteering as freely given service for public benefit
and highlights coordination, recognition, and protection of volunteers (Government of Kenya, 2015). It
explicitly recognises youth volunteers as key partners in promoting social responsibility and institutional
performance. Within this context, the Kenya Red Cross Society (KRCS) stands out as the country’s largest
humanitarian organisation and a model of structured youth engagement. Established under Cap 256 of the
Laws of Kenya (1965), KRCS operates as an auxiliary to national and county governments, guided by the
Fundamental Principles of the Red Cross and Red Crescent Movement. Youth constitute over eighty percent of
its volunteer base (KRCS Strategic Plan 2021-2025). Their roles span community service activities-such as
health campaigns, environmental conservation, and social outreach-and representation in decision-making
through branch, regional, and national youth assemblies. However, despite strong policy frameworks, internal
assessments reveal persistent gaps in the extent to which youth participation in governance translates into
measurable organizational outcomes (KRCS, 2022).
Globally and locally, evidence affirms that organizations which institutionalize youth voices in leadership and
empower them to serve communities record enhanced operational efficiency, program effectiveness, and
legitimacy (Barnett & Brennan, 2008; Dekel, Geldenhuys & Harris, 2022). Yet in many humanitarian settings,
youth decision-making remains limited to consultative roles, and community service contributions are rarely
measured against organizational performance metrics. This study therefore focuses on two critical dimensions-
volunteer youth participation in decision-making and volunteer youth participation in community service-to
examine how they influence the performance of humanitarian organizations in Kenya, with the Kenya Red
Cross Society as the case study. The analysis is timely as KRCS prepares to review its Youth Policy (2025)
and develop the next Strategic Plan (2026-2030), offering an opportunity to embed evidence-based approaches
that strengthen youth inclusion, community outreach, and institutional sustainability.
Organisational Performance
Organisational performance refers to the extent to which an organisation effectively achieves its objectives
through efficient resource utilisation, service delivery, and stakeholder satisfaction (Englert & Helmig, 2018).
In the humanitarian context, performance goes beyond financial metrics to encompass program effectiveness,
operational efficiency, sustainability, and community impact (Lough & Matthew, 2014). Englert and Helmig
(2018) established that volunteer motivation and organisational climate directly affect performance outcomes
in nonprofit institutions. Similarly, Nencini, Romaioli, and Meneghini (2016) found that a supportive
organisational environment fosters satisfaction, retention, and productivity among volunteers. For
humanitarian organisations like KRCS, organisational performance is measured through responsiveness to
crises, program reach, volunteer retention, and community trust. Research shows that volunteer engagement is
a key determinant of organisational performance, especially in service-oriented institutions (Malinen & Harju,
2017; Dekel, Geldenhuys, & Harris, 2022). Volunteer motivation, leadership inclusion, and recognition have
been found to enhance efficiency and adaptability (Worker et al., 2020; Nursey-Bray et al., 2022). Within the
Red Cross Movement, youth volunteers form the backbone of operational delivery, driving innovation,
outreach, and long-term sustainability (IFRC, 2018). In this study, organisational performance refers to how
volunteer youth engagement influences operational efficiency, program effectiveness, sustainability, and
community outreach within the Kenya Red Cross Society.
Youth Participation in Decision-Making
Youth participation in decision-making entails the inclusion of young people in leadership, policy formulation,
and organisational governance processes (Georgeou & Haas, 2019). Effective participation empowers youth to
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influence policies and strategies that affect their communities, fostering ownership and accountability (Lough
& Matthew, 2014). Studies have shown that inclusive decision-making enhances organisational innovation and
legitimacy (Barnett & Brennan, 2008; Dekel et al., 2022). Within KRCS, decision-making is institutionalised
through youth assemblies and representation at branch, regional, and national levels. However, reports indicate
that youth voices are not always equally weighted in final governance decisions (KRCS, 2022). As Millora
(2025) cautions, tokenistic participation undermines empowerment and limits the potential of youth to drive
change. This study explores how effective youth participation in decision-making contributes to organisational
performance through improved governance, transparency, and program effectiveness.
Youth Participation in Community Service
Youth participation in community service represents volunteer involvement in activities that promote societal
wellbeing, such as disaster response, health outreach, and environmental action (Nursey-Bray et al., 2022;
Ovcharova, 2020). Community service enhances social cohesion and civic responsibility while improving the
organisation’s connection to local populations. Studies indicate that youth-led community initiatives foster
resilience and strengthen institutional-community partnerships (Worker et al., 2020; Udoma et al., 2024). For
KRCS, community service embodies its humanitarian mandate. In KRCS Community service includes youth-
led and youth-driven initiatives such as visit to children's homes, Community Clean-ups, Tree planting,
Students mentorship, blood donation drives and other relevant initiatives. For this study, this does not include
participation in disaster response activities or the core activities of KRCS that are not youth led. This study
examines how youth engagement in community service enhances organisational performance by improving
community outreach, responsiveness, and public trust.
Kenya Red Cross Society Profile
The Kenya Red Cross Society (KRCS) is a humanitarian organisation established in 1965 under Cap 256 of
the Laws of Kenya, mandated to act as a voluntary aid society auxiliary to both the national and county
governments in accordance with the Geneva Conventions and the Fundamental Principles of the International
Red Cross and Red Crescent Movement. This legal framework empowers the Society to complement
government efforts in delivering humanitarian assistance, promoting health, and building community resilience
during both peace and conflict. The statutory objectives of KRCS include providing relief to victims of
disasters or armed conflict, improving health and preventing disease, promoting the Junior Red Cross
Movement among youth, and advancing humanitarian values of solidarity, dignity, and mutual understanding.
These objectives provide the legal and moral foundation for the Society’s mission of alleviating human
suffering and enhancing national resilience.
KRCS operates through forty-seven county branches coordinated by eight regional offices and a national
secretariat in Nairobi. Its Strategic Plan for 2021-2025 identifies three strategic pillars-disaster management,
health and social services, and organizational development-with youth engagement mainstreamed across all
areas. Guided by the KRCS Youth Policy of 2015, youth participation is institutionalized through Branch,
Regional, and National Youth Assemblies that ensure representation in governance and program delivery.
Youth constitute over eighty percent of the organization’s volunteer base, serving as first responders,
advocates, and community mobilisers who translate humanitarian principles into practical action at the
community level.
Youth engagement at KRCS is anchored in the Four-Part Youth Programme, which promotes community
service, intercultural understanding, dissemination of the Red Cross Fundamental Principles, and protection of
life and health. Through this framework, youth volunteers participate in humanitarian response, environmental
conservation, health promotion, and peacebuilding initiatives. To enhance inclusivity and relevance, KRCS has
expanded youth programming into thematic areas that address contemporary humanitarian challenges,
including governance and leadership, livelihood empowerment, conflict prevention, peacebuilding, health, and
climate action, with innovation serving as a crosscutting theme. These frameworks position youth as agents of
change who design and implement locally appropriate solutions to emerging crises while advancing the
organization’s humanitarian mission. As KRCS prepares to review its Youth Policy (2025) and develop its
Strategic Plan (2026-2030), examining how volunteer youth participation in decision-making and community
INTERNATIONAL JOURNAL OF RESEARCH AND INNOVATION IN SOCIAL SCIENCE (IJRISS)
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service contributes to organizational performance is essential for sustaining effectiveness, innovation, and
institutional resilience in line with its national and international mandate.
Statement of the Problem
Youth in Kenya represent both a strategic asset and an untapped potential for national development. Despite
constituting the largest demographic group, young people continue to face structural barriers to meaningful
participation in governance and institutional processes. According to the National Council for Population and
Development (2017), youth unemployment remains high-estimated at 67 percent-while underemployment,
exclusion from decision-making, and limited leadership opportunities continue to restrict their contributions.
Although national frameworks such as the Kenya Youth Development Policy (2019) and the National
Volunteerism Policy (2015) recognise the role of youth in driving transformation, these commitments have not
always translated into measurable outcomes within institutions that rely heavily on volunteerism.
The Kenya Red Cross Society (KRCS) has made deliberate efforts to integrate youth into its governance and
programmatic structures through the Constitution (2015), Youth Policy (2015), and Strategic Plan (2021-
2025). Youth serve as volunteers, peer educators, and community mobilisers across the country. However,
while these frameworks exist, the extent to which youth participation in decision-making and community
service contributes to organizational performance-particularly in terms of operational efficiency, innovation,
sustainability, and community trust-remains insufficiently examined. Internal assessments reveal that many
young volunteers perceive their participation in governance as limited or symbolic, with few opportunities to
influence institutional decisions or evaluate the impact of their community initiatives (KRCS, 2022).
This disconnection between policy intent and practical implementation weakens the transformative potential of
youth engagement. Without empirical evidence on how structured youth participation affects organizational
outcomes, humanitarian organization’s risk underutilizing their most significant human capital resource. As
KRCS prepares to review its Youth Policy (2025) and develop the next Strategic Plan (2026-2030), a clear
understanding of how volunteer youth participation in decision-making and community service shapes
organizational performance is both timely and necessary. This study therefore seeks to address this gap by
examining how these two dimensions of youth engagement influence the performance of humanitarian
organizations in Kenya, with a specific focus on the Kenya Red Cross Society.
Objectives of the Study
The study will be guided by the following objectives
1. To assess the effect of volunteer youth participation in decision-making on performance of KRCS.
2. To analyse the effect of volunteer youth participation in community service on performance KRCS.
Justification/Significance of the Study
This study is both timely and strategic for the Kenya Red Cross Society (KRCS) and the broader humanitarian
sector. At the institutional level, KRCS is preparing to review its Youth Policy (2015) and Constitution (2015)
in 2025, alongside the formulation of the Strategic Plan (20262030). These concurrent processes present a
unique opportunity to embed evidence-based insights on youth engagement into the organization’s
governance, policy, and operational frameworks. The findings of this study will provide empirical guidance for
these reforms by demonstrating how volunteer youth participation in decision-making and community service
contributes to organizational performance. The results will help KRCS strengthen youth inclusion across its
Four-Part Youth Programme and related thematic areas, including governance and leadership, livelihoods,
health, peacebuilding, and climate action. By establishing how these dimensions of youth engagement
influence performance indicators such as operational efficiency, program effectiveness, sustainability, and
community outreach, the study will inform program design, monitoring, and resource allocation to maximise
the impact of youth volunteerism.
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At the policy level, the study supports the implementation of the National Volunteerism Policy (2015) and the
Kenya Youth Development Policy (2019) by providing empirical evidence on how structured youth
engagement drives institutional and national development outcomes. It also aligns with Kenya’s Vision 2030
and the African Union’s Agenda 2063, which identify youth participation as a catalyst for inclusive growth
and social transformation. The research will provide policymakers, development partners, and youth leaders
with practical models for integrating young people into decision-making and community programs, offering
insights that can inform policy reviews and national frameworks on youth empowerment.
Within the humanitarian sector, the study contributes to the global Red Cross and Red Crescent Movement’s
agenda on youth inclusion by highlighting how meaningful youth participation can enhance organisational
adaptability, sustainability, and community trust. Lessons from KRCS will be valuable to other National
Societies and humanitarian organizations seeking to institutionalize youth leadership and service as pathways
to effectiveness and resilience.
From an academic perspective, this study addresses a critical knowledge gap by empirically linking volunteer
youth engagement to organizational performance in a humanitarian context-an area that remains underexplored
in Africa. It enriches the growing body of literature on youth volunteerism, leadership, and organizational
development, providing a framework that scholars can adapt for future studies. Ultimately, the study is
significant because it reframes youth not as passive beneficiaries but as strategic partners and co-creators of
institutional excellence, offering practical and theoretical contributions that advance both scholarship and
humanitarian practice.
Scope of the Study
This study focuses on examining how volunteer youth participation in decision-making and community service
influences organisational performance within humanitarian organisations, using the Kenya Red Cross Society
(KRCS) as the case study. It is confined to KRCS operations across Kenya, encompassing youth volunteers,
staff, and governance members at branch, regional, and national levels. The study is limited to two dimensions
of engagement-decision-making and community service-and their relationship to organisational performance
indicators such as efficiency, effectiveness, sustainability, and community outreach. Although contextualised
within KRCS, the findings are expected to provide insights applicable to other humanitarian organisations and
National Societies in the Red Cross and Red Crescent Movement.
THEORETICAL LITERATURE REVIEW
This study is anchored on the Ladder of Youth Participation Theory developed by Roger Hart (1992), which
conceptualizes youth engagement as a continuum of eight progressive levels ranging from manipulation to
youth-initiated, shared decision-making with adults. The model emphasizes that genuine participation occurs
when youth are trusted, empowered, and given meaningful roles in influencing decisions that affect them and
their communities. It provides a useful framework for understanding how volunteer youth participation in both
decision-making and community service contributes to institutional outcomes such as innovation,
accountability, and sustainability. In humanitarian contexts, the Ladder Theory underscores the transition from
tokenistic to meaningful participation as a driver of organizational legitimacy and performance. When youth
volunteers move beyond being implementers to active contributors in planning and governance, organizations
benefit from improved responsiveness, creativity, and community trust (IFRC, 2018; Nencini, Romaioli &
Meneghini, 2016). Within the Kenya Red Cross Society (KRCS), this framework explains how inclusive
decision-making structures and youth-led community service strengthen operational efficiency and program
effectiveness through shared ownership and collaborative leadership. The Ladder of Youth Participation aligns
closely with contemporary organizational behaviour perspectives that associate empowerment and
involvement with higher motivation, retention, and performance (Englert & Helmig, 2018). By integrating this
theory, the study situates youth engagement as both a developmental and strategic processone that
transforms volunteers from passive actors into co-creators of humanitarian impact. The theory therefore
provides the conceptual foundation for analyzing how structured youth participation in decision-making and
community service influences the overall performance of humanitarian organizations such as KRCS.
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Empirical Literature Review
Empirical research on youth engagement consistently affirms that meaningful participation enhances
organizational performance through improved efficiency, innovation, and community trust. Studies have
demonstrated that when youth are empowered to participate in decision-making and community service, their
contributions strengthen program quality and institutional legitimacy (Georgeou & Haas, 2019; Englert &
Helmig, 2018). However, the depth and quality of this engagement vary widely across contexts, and few
studies have empirically linked these dimensions to performance outcomes within humanitarian organizations.
Evidence from global and regional contexts underscores the value of youth inclusion in governance structures.
Nencini, Romaioli and Meneghini (2016) found that participatory leadership in volunteer organisations fosters
loyalty, motivation, and collective accountability. In South Africa, Ovcharova (2020) observed that
intergenerational mentorship and shared decision-making improved volunteer retention and project
sustainability. Similarly, Malinen and Harju (2017) in Finland established that youth involvement in strategic
decision-making enhances organisational adaptability and community trust. Yet, several scholars caution that
youth participation remains largely consultative or symbolic, limiting its transformative potential (Millora,
2025; IFRC, 2018).
Community service has also emerged as a critical pathway through which youth contribute to institutional
performance. Studies in Nigeria and Kenya reveal that structured volunteerism improves social cohesion,
operational reach, and program effectiveness (Udoma, Umoh & Etuk, 2024; Falessi, 2020). Nursey-Bray et al.
(2022) found that youth-led community initiatives build social capital and resilience, while Wei et al. (2025)
linked volunteer service accessibility and motivation to higher levels of civic responsibility and institutional
trust. Within the Red Cross and Red Crescent Movement, youth-led service initiatives have been shown to
enhance both community outcomes and internal organizational learning (Worker et al., 2020).
Despite this growing body of evidence, a key empirical gap persists regarding the measurable relationship
between youth volunteer engagement and organizational performance in humanitarian settings. Most existing
studies emphasize participation forms or motivational factors rather than institutional outcomes. In Kenya, few
have systematically analyzed how youth decision-making and community service directly influence
organizational efficiency, sustainability, and program effectiveness. This study therefore addresses this gap by
providing empirical evidence from the Kenya Red Cross Society on how structured volunteer youth
engagement contributes to humanitarian performance and organizational resilience.
Summary and Research Gaps
Existing studies demonstrate that youth engagement contributes to organizational effectiveness, innovation,
and resilience across various sectors. However, most of these studies have focused on single dimensions of
engagement, specific programs, or non-humanitarian settings, leaving key knowledge gaps regarding the
holistic relationship between volunteer youth participation and organizational performance in humanitarian
contexts. Research by Checkoway and Aldana (2013) and Zeldin, Krauss, and Collura (2014) confirmed that
youth inclusion in governance and shared decision-making enhances accountability and adaptability, but both
were limited to Western non-profit contexts. Similarly, Mwangi (2019) highlighted that youth participation in
county governance in Kenya improved civic trust, yet engagement remained largely tokenistic. Udoma, Umoh,
and Etuk (2024) and Ovcharova (2020) established that youth volunteerism fosters motivation and project
ownership, but neither examined formal humanitarian institutions. Studies from Asia, such as Abd-Rahman,
Halim, and Syed-Abdullah (2025), also linked shared decision-making to sustainability but within
environmental NGOs rather than humanitarian organizations.
In the area of community service, Nursey-Bray et al. (2022) and Maharjan and Khanal (2020) found that
youth-led volunteerism builds community resilience, teamwork, and leadership. Walsh and Black (2015) and
Lough and Matthew (2014) further associated community service with improved organizational reputation and
governance. Nevertheless, these studies largely remained descriptive or lacked quantifiable measures linking
service engagement to institutional performance. Collectively, previous research highlights that while youth
participation in decision-making and community service enhances engagement quality and program outcomes,
INTERNATIONAL JOURNAL OF RESEARCH AND INNOVATION IN SOCIAL SCIENCE (IJRISS)
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few studies have empirically measured these effects within the structured systems of humanitarian
organizations. This gap is particularly pronounced in African contexts, where youth form the majority of the
volunteer base but limited evidence exists on their contribution to organizational performance. This study
therefore seeks to fill this empirical void by analyzing how volunteer youth participation in decision-making
and community service influences organizational performance within the Kenya Red Cross Society.
CONCEPTUAL FRAMEWORK
A conceptual framework illustrates the relationship between study variables and guides the research process.
According to Mugenda and Mugenda (2019), it represents the researcher’s view of how variables relate,
indicating the expected direction of influence. In this study, volunteer youth participation in decision-making
and community service are the independent variables, while organisational performance-measured through
efficiency, effectiveness, sustainability, and community outreach-is the dependent variable.
Figure 1:Conceptual Framework
Research Design
The study adopted a descriptive and explanatory research design using a quantitative approach. This design
was suitable for analysing relationships between volunteer youth participation in decision-making and
community service (independent variables) and organisational performance (dependent variable) within the
Kenya Red Cross Society (KRCS).
Target Population
The study targeted a total population of 151,871 individuals within the Kenya Red Cross Society (KRCS),
encompassing youth volunteers, staff, and governance representatives distributed across the organisation’s
national, regional, and branch structures. The largest group comprised approximately 150,000 youth volunteers
(98.7%), drawn from eight regions and forty-seven county branches who actively participate in humanitarian
and community programs. In addition, the study considered 710 staff members (0.4%) working at both
operational and strategic levels, as well as 1,161 governance representatives (0.9%) serving at the national,
regional, and branch levels. This comprehensive population was selected because it reflects the full spectrum
of actors involved in KRCS’s decision-making and community service processes, providing an appropriate
foundation for examining how volunteer youth engagement influences organisational performance
Sample and Sampling Technique
The study employed a proportionate stratified random sampling technique to obtain a representative sample
from the Kenya Red Cross Society’s (KRCS) diverse population. The target groups comprised youth
volunteers, staff, and governance members drawn from the organisation’s 47 county branches, eight regional
offices, and national headquarters. Stratification ensured inclusion of respondents across all operational and
governance levels. Using Yamane’s (1967) formula for sample size determination, a total of 810 respondents
were selected. The sample consisted of 664 youth volunteers, 115 governance members, and 31 staff,
proportionally reflecting the population distribution. This approach ensured balanced representation and
reduced sampling bias, allowing for generalization of findings across KRCS structures.
Volunteer youth participation
in decision making
Volunteer youth participation
in community service
Performance of
humanitarian organisations
in Kenya.
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Data Collection
Data were collected through a structured questionnaire administered online. The tool captured respondents
perceptions of youth participation in decision-making, community service, and their effect on organisational
performance. The instrument’s reliability was confirmed through Cronbach’s alpha coefficients exceeding 0.8.
Data Analysis and Presentation
Quantitative data were analysed using the Statistical Package for the Social Sciences (SPSS). Descriptive
statistics summarised respondent characteristics, while inferential tests-including correlation, ANOVA, and
multiple regression-were used to determine the strength and significance of relationships among variables.
Results were presented using tables and figures for clarity and comparison.
Summary of findings
The study examined how volunteer youth participation in decision-making and community service influences
the performance of humanitarian organizations, focusing on the Kenya Red Cross Society (KRCS).
Quantitative data were analyzed using the Statistical Package for the Social Sciences (SPSS). Descriptive
statistics were used to summarize respondent characteristics, while correlation, ANOVA, and multiple
regression analyses determined the strength and significance of relationships between the independent and
dependent variables. Descriptive results showed that most respondents were youth volunteers aged between 18
and 35 years, reflecting KRCS’s youth-dominated structure. Gender distribution varied across regions, with
male volunteers predominating in the North Eastern and Upper Eastern regions, while female participation was
higher in the Coast, West Kenya, and Central regions. This variation highlighted a persistent gender imbalance
in volunteer engagement and leadership opportunities across KRCS branches. The findings further indicated
that while youth were active in community service activities such as health promotion, environmental
conservation, and humanitarian response, their involvement in formal decision-making structures remained
limited, often confined to consultative rather than strategic roles.
Inferential analysis established statistically significant positive relationships between youth engagement and
organizational performance. Correlation results indicated that both decision-making and community service
were positively associated with operational efficiency, program effectiveness, sustainability, and community
outreach. ANOVA results confirmed that variations in levels of youth participation significantly influenced
organizational performance outcomes (p < 0.05). Multiple regression analysis revealed that youth participation
in community service had the strongest predictive influence on organizational performance (β = 0.640, p <
0.001), suggesting that structured and well-supported service initiatives enhance KRCS’s operational
efficiency, innovation, and community trust. Youth participation in decision-making also had a significant
positive effect = 0.130, p < 0.001), indicating that inclusive governance and leadership involvement
improve institutional accountability, adaptability, and performance. The results demonstrate that meaningful
youth engagement contributes substantially to the performance and sustainability of humanitarian
organizations. However, the findings also reveal inconsistencies in how youth engagement frameworks are
applied across regions, with gender disparities and uneven representation in governance structures affecting the
overall quality of participation. Addressing these gaps through mentorship, targeted leadership training, and
inclusive recruitment practices would enable KRCS to harness the full potential of its youth volunteers.
Overall, the study concludes that volunteer youth participation - particularly through community service and
decision-making- serves as a critical driver of organizational performance by enhancing efficiency, innovation,
and community connection within the Kenya Red Cross Society.
CONCLUSION
The study set out to examine how volunteer youth participation in decision-making and community service
influences the performance of humanitarian organizations, using the Kenya Red Cross Society (KRCS) as a
case study. The results clearly demonstrate that meaningful youth engagement significantly enhances
organizational performance across multiple dimensions, including operational efficiency, program
effectiveness, sustainability, and community outreach. Participation in community service emerged as the most
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influential determinant of organizational performance. Youth-led initiatives health promotion, and
environmental conservation were shown to strengthen program delivery, community trust, and innovation.
These findings affirm that community service provides a platform through which youth volunteers translate
humanitarian principles into practical outcomes, reinforcing KRCS’s mission and public credibility.
Youth participation in decision-making also had a positive and significant effect on performance. When youth
are actively represented in governance and planning processes, they contribute new ideas, promote
accountability, and enhance the organization’s adaptability to emerging challenges. However, the study found
that youth participation in formal decision-making remains limited, particularly in upper governance levels,
and that gender disparities persist across regions, constraining equal access to leadership and engagement
opportunities. Overall, the findings confirm that youth engagement is not merely a programmatic activity but a
strategic driver of organizational excellence. Empowering young volunteers through structured community
service, inclusive governance, and leadership development directly strengthens institutional effectiveness and
sustainability. For KRCS, integrating these insights into the forthcoming Youth Policy (2025) and Strategic
Plan (2026-2030) will be crucial for building a more inclusive, innovative, and high-performing humanitarian
organization. The conclusions also extend to other National Societies and humanitarian institutions seeking to
institutionalize youth participation as a foundation for resilience, trust, and impact.
RECOMMENDATIONS
Based on the findings and conclusions, several recommendations are proposed to strengthen volunteer youth
engagement and enhance organizational performance within the Kenya Red Cross Society (KRCS) and similar
humanitarian organizations. First, institutionalize meaningful youth participation in decision-making by
reinforcing youth representation in governance structures at branch, regional, and national levels. Mechanisms
such as participatory planning forums, mentorship programs, and youth advisory committees should be
formalized to ensure that youth input influences strategic and operational decisions. Regular feedback loops
between youth representatives and senior management would promote transparency and accountability.
Second, strengthen community service as a platform for youth leadership and innovation. KRCS should
increase investment in youth-led community initiatives related to disaster response, health promotion, and
climate action. Providing small grants, technical mentorship, and recognition opportunities will motivate
sustained participation and improve program quality and community impact. Third, address gender and
regional disparities in youth engagement by adopting inclusive recruitment, leadership training, and
representation quotas to ensure equitable participation across all regions. Finally, integrate findings into
organizational learning and policy reform, particularly in the upcoming Youth Policy (2025) and Strategic Plan
(2026-2030). Embedding youth engagement indicators within performance management systems will enable
KRCS to monitor, evaluate, and continuously improve its approach to youth inclusion, ensuring long-term
organizational sustainability and impact.
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INTERNATIONAL JOURNAL OF RESEARCH AND INNOVATION IN SOCIAL SCIENCE (IJRISS)
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