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A Study on Utilisation on Vidiyal Payanam with Special Reference to Udumalpet
DOI: 10.51244/IJRSI.2025.120800013
Influence of Sales Promotional Strategies on Water Purifier Purchase: A Study
DOI: 10.51244/IJRSI.2025.120800132
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Analysis of Marketing Strategies in Newbridge College During Covid-19 Pandemic
DOI: 10.47772/IJRISS.2025.910000062
The Experience–Loyalty Nexus: A Comprehensive Review of User Experience as a Driver of Brand Loyalty
DOI: 10.47772/IJRISS.2025.910000082
Validating a Multi-Dimensional Green Consumer Behavior Instrument in Post-COVID Nepal
DOI: 10.47772/IJRISS.2025.910000140
Influence of Age and Income on Select Study Variables among the Batter Users in Chennai City
DOI: 10.51244/IJRSI.2025.1210000106
The Impact of Social Media Marketing and Customer Engagement in South-East Nigeria.
DOI: 10.47772/IJRISS.2025.910000328
Extending the Theory of Planned Behavior to Examine University Students’ Purchase Intention Toward Near-Expired Products: The Role of Media Persuasion
DOI: 10.47772/IJRISS.2025.910000321
A Study on Socio-Economic Impact of PM-JAY Health Insurance Scheme on Indian Households
DOI: 10.51244/IJRSI.2025.1210000158
Challenges Facing Women Entrepreneurs in Accessing Market for Wash Products: A Case of Maji Safi Project in Iringa Region
DOI: 10.47772/IJRISS.2025.910000362
The Green Sense: Stimulus of Purchase Intention among Young Adults
DOI: 10.51244/IJRSI.2025.1210000194
The Role of Cultural Sensitivity in Digital Marketing Effectiveness and Platform Engagement
DOI: 10.51244/IJRSI.2025.1210000234
The Web Positioning System: A Strategic Model Beyond Seo
DOI: 10.47772/IJRISS.2025.910000507
Effect of Social Media Marketing on Small and Medium Enterprises' Performance in Nigeria
DOI: 10.51244/IJRSI.2025.1210000257
The Cultural Challenge of Chinese International Companies Exporting to the Malaysian Market Under the Belt and Road Initiative
DOI: 10.47772/IJRISS.2025.910000577
Between Cognitive Overload and Dehumanization: Exploring the Dimensions of Consumer Fatigue with Artificial Intelligence
DOI: 10.47772/IJRISS.2025.910000615
A Study on the Role of Automation in Digital Marketing in Andhra Pradesh – India
DOI: 10.51584/IJRIAS.2025.10100000175
Evaluating the Effectiveness of Marketing Mix Towards Customer Purchase Decision in Local Bakery
DOI: 10.51244/IJRSI.2025.1210000356
Understanding the Antecedents of Brand Hate: A Conceptual Model of Consumer Responses
DOI: 10.47772/IJRISS.2025.910000787
Ethical Considerations in Leveraging the Decoy Effect for Marketing in FMCG
DOI: 10.51244/IJRSI.2025.12110007
Effects of Determinants of Attitude toward Private Label Brands on Behavioral Loyalty
DOI: 10.47772/IJRISS.2025.91100051
Nurturing and Maintaining Customer Relationship in the Foodservice Industry
DOI: 10.47772/IJRISS.2025.91100065
Marketing Capabilities and Entrepreneurial Orientation Driving SME Performance: The Mediating Role of Return on Marketing Investment (ROMI)
DOI: 10.47772/IJRISS.2025.91100046