Breaking Down Communication Roadblocks in Pharmaceutical the Struggles of Pharmacists Working in Rural Health Units in Pangasinan

The researchers used a convenience sampling method to qualitatively explore the communication barriers to pharmaceutical care among pharmacists working in rural health units of Pangasinan. Interviewing the participants yielded in-depth information about the study's objectives.
The first theme, “Pharmaceutical Care Services: Their Scope and Delivery”, highlights the pharmaceutical care provided in rural communities, mentioned alongside the subthemes of medication administration, pharmaceutical consultations, consistent care and education, and healthcare collaborative efforts. The second theme, "Barriers to Effective Communication in Pharmaceutical Care," brought to light the communication barriers that disrupt pharmaceutical care, including lack of electronic devices, language barriers, technological difficulties, language preference, and lack of language proficiency. The third theme, "Rural Healthcare Communication and Delivery Challenges", highlights how these challenges negatively impact the enhancement of pharmaceutical care for patients, particularly through the subthemes of language translators, dialect varieties, comprehension challenges, and a shortage of pharmacists. These factors significantly disrupt the delivery of pharmaceutical care from pharmacists to patients. The fourth theme, "Communication's Effect on Pharmaceutical Care Services", includes subthemes such as medication errors, misinformation, slightly improved healthcare outcomes, and adherence to healthcare information. It also identifies areas that require consistent improvement.
Lastly, the fifth theme, "Pharmacist-patient Communication Strategies and Healthcare Improvement", includes subthemes such as dedication to professionalism, establishing pharmacist-patient relationships, improved communication channels, and a team-based care model intervention that addresses communication challenges. When adopted, these interventions broadly structure the communication system and enhance pharmaceutical care services for patients in rural health units, as noted in the findings.

The researchers used a convenience sampling

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