Discrimination Through Beautification and Changing Pattern of Body Images of Young Women of Dhaka City (Gulshan, Dhanmondi, Mohammadpur & Hazaribag) A Critical Analysis from the Lens of Social Science Perspectives.
- June 16, 2021
- Posted by: rsispostadmin
- Categories: IJRSI, Social Science
International Journal of Research and Scientific Innovation (IJRSI) | Volume VIII, Issue V, May 2021 | ISSN 2321–2705
Samiya Sultana1, Abdur Rahman Mohammad Thamim2
1Program Officer, Shastho Shurokkha Foundation, Bangladesh
2Lecturer, Department of International Relations, Bangladesh University of Professionals (BUP), Bangladesh
Abstract:
The beautification concept has changed drastically by the impact of modernization, globalization and capitalization. By the pursuit of modernization, discrimination through beautification is emerging. To the society of Bangladesh, especially in Dhaka city, discrimination through beautification is emerging as a rising concept. In the culture of Dhaka city discrimination through beautification of women was existing but now a day’s its emerging vastly. And to eradicate this discrimination women are leaning to beauty parlor which are the new emergence of capitalization. Women of Dhaka city are now believing in beauty parlor concept for their beautification and changing body images. This paper investigated the factors that influence the discrimination through beautification and changing body images of women of Dhaka city (Gulshan, Dhanmondi, Mohammadpur and Hazaribag). The study elicited information from 290 women respondents and 50 male IDI participants comprising (aged 18-35); through a multi-stage sampling technique. The study found that most respondents; 64% from Gulshan, 88% from Dhanmondi, 73% from Mohammadpur and 60% from Hazaribag think that a beautiful girl is more demandable in our society for marry. In addition, the respondents think that a beautiful girl gets more attention in everywhere (58%, 51%, 49% and 58% respectively in Gulshan, Dhanmondi, Mohammdpur and Hazaribag). Socio-cultural factors still greatly impede on women beautification pattern and shaping their body images. Accordingly, the main research findings of this research were to find out what are the factors that influence the emergence of discriminatory way of beautification and changing pattern of body images.
Key words: Discrimination, Beautification, Globalization, Modernization, Culture
Introduction:
Beautification is a process of presenting a girl as beautiful. Since ages physical ‘beauty’ of women is being weighed with several yardsticks like skin color, height, weight, structure, color of hair, length of hair etc. As per, socially constructed standards of this entitlement of ‘beauty’ some girls secure an advantageous position in the society and some girls tend to struggle in achieving those position on the basis of their physical appearance. In such cases, the physical beauty becomes venerated rather than the competency and quality. Researchers had found that beauty and appearance are important aspects of women’s role in our society even before puberty (Moracco & Camilleri, 1983). Women’s perceptions of the importance of beauty characteristics in their lives are very much influenced by society (Tan, 1979). Females become more concerned with their appearance associated with bodily changes and intensified role pressures from adolescence (Freedman, 1984).
