The impact of the Tourism Village on the socio-economic conditions of the local agrarian community in Pujon Kidul Village, Pujon District, Batu City, Indonesia

International Journal of Research and Innovation in Social Science (IJRISS) | Volume V, Issue III, March 2021 | ISSN 2454–6186

The impact of the Tourism Village on the socio-economic conditions of the local agrarian community in Pujon Kidul Village, Pujon District, Batu City, Indonesia

Setyo Parsudi, Sri Widayanti, Muhammad Fachrizal , Amirrahman, Sri Tjondro Winarno*, Laksmi Budiana
Agribusiness Department, Agriculture Faculty, Universitas Pembangunan Nasional “Veteran” Jawa Timur, Indonesia
*Corespondent Author

Abstract
The purpose of this study was to determine the impact of the tourism village on the socio-economic conditions of the local agrarian community in Pujon Kidul Village, Pujon District, Batu City. The location of this study was determined purposively, the sample used was 100 people with details of 30 employees working in tourist attractions, 30 people from the surrounding community, and 40 people from tourists. The types of data used in this study are primary data and secondary data. The results showed that the economic impact was increasing family income, increasing the standard of living of the community, reducing the number of unemployed. The social impact increases public confidence in tourism objects, improves the performance of social institutions, improves work ethic, maintains security and improves family relations.

Keywords: Tourism, Social, Economy, Impact, Agrarian Community

Introduction
The development of natural resources into agro-tourism is one way to increase income and explore the economic potential of an area, especially for small farmers and rural communities. The attraction offered by the existence of agro-tourism is expected so that tourists can enjoy the beauty of nature and can be directly involved in agricultural activities. Agro-tourism is a tourism activity in agricultural areas with the aim of recreation and increasing knowledge. Agriculture in a broad sense includes smallholder agriculture, plantations, animal husbandry and fisheries (Sudiasa, 2005).

Batu City as one of the tourism development areas located in East Java Province. Located in an area of 871 meters above sea level, surrounded by hills with cool air and has abundant and varied agricultural products, it is an added value that has the potential to be managed by the government to become an agricultural-based tourism area. The potential of the natural area in Batu City is very large to be developed into an agro-tourism area without losing local wisdom so that it becomes an opportunity to be managed

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