Stitching the Future: Exploring the Role of Augmented Reality in Revolutionizing Fashion Design

Authors

Alesha Jade Eduria

College of Teacher Education, Mariano Marcos State University (Philippines)

Regie Boy B. Fabro

College of Teacher Education, Mariano Marcos State University (Philippines)

Jennelyn A. Lavega

College of Teacher Education, Mariano Marcos State University (Philippines)

Criza Joyce B. Paulino

College of Teacher Education, Mariano Marcos State University (Philippines)

Janzen Paul G. Puyaoan

College of Teacher Education, Mariano Marcos State University (Philippines)

Alma C. Asuncion

College of Teacher Education, Mariano Marcos State University (Philippines)

Chariza Mae B. Basamot

College of Teacher Education, Mariano Marcos State University (Philippines)

Nathaniel Dave B. Gatchalian

College of Teacher Education, Mariano Marcos State University (Philippines)

Article Information

DOI: 10.47772/IJRISS.2025.910000620

Subject Category: Design

Volume/Issue: 9/10 | Page No: 7604-7623

Publication Timeline

Submitted: 2025-10-28

Accepted: 2025-11-04

Published: 2025-11-19

Abstract

Augmented Reality (AR) has the potential to transform fashion design education by enhancing creativity, engagement, and skill development. This study explores the integration of AR in garment design education, focusing on students’ awareness, challenges in adoption, and its impact on learning experiences. Using a mixed-methods approach, the research examines how AR fosters innovation and bridges the gap between theoretical knowledge and practical application.
The findings reveal that students have limited familiarity with AR technology, and its adoption is hindered by challenges such as technological adaptation struggles, resource accessibility barriers, training and support deficiencies, and cultural resistance to innovation. Despite these barriers, AR demonstrates a significant ability to improve creativity and technical skills by enabling students to visualize designs, experiment with virtual prototypes, and refine ideas in interactive and immersive environments. AR also increases engagement and motivation, encouraging students to explore innovative design possibilities while reducing material waste and streamlining the design process.

Keywords

Augmented Reality, Fashion Design, Immersive Learning, Technological Innovation

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