Beyond Skin Deep: Exploring the Motivations, Stigma, and Cultural Significance of Tattoos in the Professional World

Authors

Nelia A. Britanico

College of Liberal Arts, University of Saint Anthony, Camarines Sur - Baao, Region V (Bicol Region) (Philippines)

Christopher A. Britanico

College of Liberal Arts, University of Saint Anthony, Camarines Sur - Baao, Region V (Bicol Region) (Philippines)

Kurt Sid Marione P. Estrebillo Bill

College of Liberal Arts, University of Saint Anthony, Camarines Sur - Baao, Region V (Bicol Region) (Philippines)

Christian A. Escuro

College of Liberal Arts, University of Saint Anthony, Camarines Sur - Baao, Region V (Bicol Region) (Philippines)

Article Information

DOI: 10.47772/IJRISS.2025.91100160

Subject Category: Cultural Studies

Volume/Issue: 9/11 | Page No: 1983-1999

Publication Timeline

Submitted: 2025-11-20

Accepted: 2025-11-26

Published: 2025-12-03

Abstract

This study explores the reasons people get tattooed, the lingering societal prejudice regarding body art, and its impact on careers in the Philippines. Applying a phenomenological framework, data collection was conducted through semi-structured interviews and online surveys with professionals who have tattoos, human resource (HR) practitioners, as well as college students. Results indicate that while younger individuals perceive tattoos more as self-expression than ever before, professional stigma is still highly prevalent in conservative sectors. This research rests on Andrea Salvini's (2010) Symbolic Interaction Theory, Mitchell Green's (2010) Self-Expression Theory, and Link and Phelan’s (2001) Theory of Stigma. Thus far, the study has led to the creation of an awareness magazine “INKclusivity” which aims at promoting inclusivity within work environments.

Keywords

Philippine Culture

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References

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