A Study of Motivation to Learn Online through the Cognitive Social Learning Theory

Authors

Suzana Hamzah

Akademi Pengajian Bahasa, Universiti Teknologi MARA Cawangan Selangor (Malaysia)

Nur Maizura Lin

Akademi Pengajian Bahasa, Universiti Teknologi MARA Cawangan Selangor (Malaysia)

Nur Huslinda Che Mat

Akademi Pengajian Bahasa, Universiti Teknologi MARA Cawangan Selangor (Malaysia)

Noraini Hamzah

Fakulti Alam Bina, Universiti Kebangsaan Malaysia (Malaysia)

Noor Hanim Rahmat

Akademi Pengajian Bahasa, Universiti Teknologi MARA Cawangan Selangor (Malaysia)

Article Information

DOI: 10.47772/IJRISS.2025.924ILEIID0039

Subject Category: Education

Volume/Issue: 9/24 | Page No: 370-379

Publication Timeline

Submitted: 2025-09-23

Accepted: 2025-09-30

Published: 2025-10-30

Abstract

The rapid evolution of technology has transformed the educational landscape, with online learning becoming a dominant mode of instruction in higher education. While online learning offers flexibility and accessibility, it also presents challenges, particularly concerning learners' motivation. Grounded in Bandura’s (1986) Cognitive Social Learning Theory and Fowler’s (2018) Online Learning Motivation model, this study investigates undergraduate students’ perceptions of motivation in online learning, focusing on behavior, personal components, and environment in online learning and explores the relationships among these factors. A quantitative survey was conducted with 121 undergraduates using a validated instrument based on Bandura (1986) and Fowler (2018). It consisted of four sections measuring expectancy (self-efficacy and control of learning beliefs), value (intrinsic and extrinsic goal orientation, and task value), and social support (social engagement and instructor support). Findings indicate that while students exhibit strong self-efficacy and control over learning beliefs, extrinsic motivation—such as achieving high grades and career aspirations—plays a more dominant role in engagement. Social support, particularly instructor interaction, significantly impacts students' motivation, whereas limited peer interaction and feelings of isolation present challenges. Correlation analysis reveals strong relationships between personal, behavioral, and environmental factors. The study underscores the need for pedagogical strategies that enhance self-regulation, foster interactive learning environments, and integrate structured instructor support. Future research should explore technological innovations to enhance engagement.

Keywords

Cognitive Social Learning Theory, Online Learning Motivation

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