Factors Influencing Female Students’ Involvement in Entrepreneurship: A Study at Uitm Seremban 3

This study examines the factors influencing female students’ involvement in entrepreneurship at Universiti Teknologi MARA (UiTM) Seremban 3, focusing on environmental, family, financial and personality factors. A quantitative cross-sectional research design was employed, and data were collected from 358 respondents using structured questionnaires. Descriptive and regression analyses were conducted to examine the level of entrepreneurship awareness and the factors influencing entrepreneurial involvement among female students. The findings indicate that female students demonstrate a relatively high level of entrepreneurship awareness, reflecting positive perceptions towards entrepreneurship as a potential career path. Regression analysis revealed that family support was the most significant factor influencing entrepreneurial involvement, followed by personality and financial support, while environmental factors showed a comparatively weaker influence. The results suggest that supportive family environments, positive personal characteristics, and access to financial resources play important roles in encouraging entrepreneurial participation among female students. This study highlights the importance of strengthening entrepreneurship development initiatives within higher education institutions through targeted training programmes, mentorship opportunities, and financial assistance tailored for women entrepreneurs. Such initiatives may contribute to greater female participation in entrepreneurship while supporting innovation, gender empowerment, and sustainable economic development in Malaysia.

Entrepreneurial, factors, educational institutions, government, gender equality

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