Local Radio and Peacebuilding: An Assessment of Bauchi Radio Corporation (BRC) FM’s Integration with Conflict Prevention Initiatives in Bauchi State, Nigeria

Authors

Maryam Abdu Gainaka

Department of Mass Communication, School of Liberal Studies, Abubakar Tatari Ali Polytechnic Bauchi, Bauchi State, Nigeria (Nigeria)

Abubakar Bappayo

Department of Mass Communication, School of Liberal Studies, Abubakar Tatari Ali Polytechnic Bauchi, Bauchi State, Nigeria (Nigeria)

Article Information

DOI: 10.47772/IJRISS.2026.10200419

Subject Category: Mass Communication

Volume/Issue: 10/2 | Page No: 5678-5685

Publication Timeline

Submitted: 2026-02-21

Accepted: 2026-02-26

Published: 2026-03-13

Abstract

Local radio remains a critical communication platform in conflict-prone societies, particularly in contexts where access to formal peace infrastructures is limited. This study examines regular listeners’ perceptions of the extent to which Bauchi Radio Corporation (BRC) FM integrates with and complements broader peacebuilding initiatives in Bauchi State, Nigeria. Using a quantitative survey design, data were collected from 380 regular listeners drawn from an estimated audience population of 487,350. Descriptive statistics, including mean and standard deviation, were employed to analyze responses. Findings indicate that listeners perceive BRC FM as playing a significant integrative role within the state’s peacebuilding ecosystem by providing a platform for government agencies, civil society organizations, traditional institutions, and community leaders to disseminate peace-related information. Respondents further perceive that the station enhances public awareness of conflict resolution mechanisms and facilitates information exchange among peace actors. However, listeners also report limited follow-up mechanisms and weak monitoring of promoted initiatives, which may reduce the sustainability of its perceived impact. The study concludes that, from the audience’s perspective, BRC FM contributes meaningfully to conflict prevention through informational and procedural integration. Strengthening institutional coordination and accountability frameworks may enhance its effectiveness. The findings underscore the importance of local radio as a perceived connective infrastructure within multi-actor peacebuilding systems.

Keywords

Radio, peacebuilding, audience perception, conflict prevention

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