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The Effect of Sustainable Procurement Practices On Corporate Image in Mining Companies in Mashonaland Central Province in Zimbabwe

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International Journal of Research and Innovation in Social Science (IJRISS) | Volume V, Issue XII, December 2021 | ISSN 2454–6186

The Effect of Sustainable Procurement Practices On Corporate Image in Mining Companies in Mashonaland Central Province in Zimbabwe

 Dumisani Mawonde and Josphat Nyoni
Women’s University in Africa, Zimbabwe

IJRISS Call for paper

Abstract: The aim of this study was to investigate the effects of sustainable procurement practices on corporate image in the mining sector of Zimbabwe. The study used a qualitative approach. Face to-face interviews were conducted with 10 key informants to collect qualitative data in mining companies and data was analyzed using thematic analysis. The findings of the study were that sustainable procurement practices such as buying from local suppliers, promoting human and labour rights motivated people to develop a positive perception about the mining on corporate image. The study also found out that mining companies also received some recognition and awards after putting into practice sustainable procurement. The study concluded that sustainable procurement practices such as buying from local suppliers, and the promotion of human and labour rights promotes corporate image in mining companies. The study also concluded that sustainable procurement practices enable mining companies to obtain other benefit such as recognition, acceptance and positive perception. The study recommends mining companies to buy from local and community based suppliers, and to promote human and labour rights in order to enhance their corporate image.

Key words: Sustainable procurement, sustainable procurement practices, corporate image.

I. INTRODUCTION

Sustainable procurement is a fast-growing area of interest world over that both private and public sector organizations are being encouraged to procure sustainably. According to the Sustainable Procurement Guide of Austria (SPGA) (2018), the concept of sustainable procurement is getting pressure from the Sustainable Development Goals (SDGs) which emerged at a United Nations (UN) conference on sustainable development, Rio+20 in the year 2012. The main objective was to set balances of the three dimensions of sustainable development, which are the environmental, economic and social factors of the Triple Bottom Line (TBL), (Sustainable Development Knowledge Summary, 2012). To add on, nations were requested to make efforts for the achievement of the seventeen sustainable development goals by the end of 2030. Thus, pressure is mounting from the UN to achieve these sustainable development goals.
More so, the idea of sustainable procurement has quickly gained ground because of the growing urgency of sustainable development for the entire world (Sachs, 2012). Nderitu and Ngugi (2014) opine that, when firms take into account the efficacy of sustainable procurement on brand image, they

 





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