A Comprehensive Analysis of Value Chain Integration in the Varanasi Handloom Cluster (Silk Sarees), Uttar Pradesh
Authors
Assistant Professor, Department of Fashion Management Studies, National Institute of Fashion Technology, Raebareli, India (India)
Article Information
DOI: 10.51584/IJRIAS.2025.101100022
Subject Category: Management
Volume/Issue: 10/11 | Page No: 243-255
Publication Timeline
Submitted: 2025-11-12
Accepted: 2025-12-20
Published: 2025-12-06
Abstract
The purpose of this study is to examine the value chain of the Varanasi silk saree industry, one of India’s most celebrated handloom clusters, and identify the major gaps that affect its overall efficiency, competitiveness, and long-term sustainability. The research adopts a value-chain-based analytical approach to trace the journey of the product from raw silk procurement to dyeing, weaving, finishing, and final market distribution. Within this process, the study evaluates recurring challenges such as inconsistent raw material availability, heavy dependence on intermediaries, limited transparency at multiple stages, and inadequate adoption of modern technologies. It also reviews support-related issues, including restricted access to finance, limited exposure to modern equipment, weak logistics systems, and insufficient direct market linkages, all of which significantly reduce operational efficiency and limit the bargaining power of weavers. The findings indicate that the value chain suffers from fragmentation, low levels of digital integration, and weak coordination among stakeholders, resulting in reduced productivity and constrained growth opportunities. These inefficiencies collectively contribute to declining competitiveness in both domestic and global markets. The study concludes that strengthening the Varanasi handloom value chain requires a combination of digital adoption, improved coordination mechanisms, targeted policy support, and skill-building initiatives aimed at enhancing both productivity and transparency. Implementing these interventions can not only improve the value chain’s performance but also uplift the socio-economic conditions of artisans and ensure the continued cultural and economic significance of the Varanasi silk saree sector.
Keywords
Varanasi silk sarees; Handloom value chain; Value chain challenges; Weaver livelihood
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References
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