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Factors That Influence the Intention to Adopt Fintech by Yemeni Microfinance Business

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International Journal of Research and Scientific Innovation (IJRSI) | Volume VII, Issue III, March 2020 | ISSN 2321–2705

Factors That Influence the Intention to Adopt Fintech by Yemeni Microfinance Business

Al-Harath Abdulaziz Ateik1, Barjoyai Bin Bardai2, Mohammad Mahmoud Alzubi3
1,2,3Al-Madinah International University, Malaysia

IJRISS Call for paper

Abstract: This study investigates the factors that significantly affect the intention to adopt fintech by yemeni microfinance business. This study is to gauge the possible antecedents of fintech services usage by working on a new model based on TAMS as well as to answer the research questions posed. This study applies a quantitative research methodology, which includes a numerical measurement and analysis of the factors Service Quality, Trust, and Costs which influence acceptance. It presents a theoretical framework for the construction of hypotheses. The hypotheses were tested to obtain the findings that may be generalized afterwards. 30 respondents participated in this study. After reviewing several related studies, the Likert five- point scale questionnaire was constructed for gathering the required data, which were then analyzed using the SPSS software.

Keywords: Service Quality, Trust, Costs, Technology competency, Technology Acceptance Model (TAM).

I. RESEARCH BACKGROUND

Financial Technology or also called FinTech encompasses an economic industry that comprise companies that utilize technology for increasing the efficiency of financial systems (McAuley, 2015), and essentially, FinTech is associated with companies that offer financial services through the utilization of software or mobile applications. FinTech comes in diverse forms for instance, Peer-to-peer (P2P) lending, mobile payments, trading platforms, equity funding, money transfer, in addition to other subsectors associated with FinTech (Hernández-Solís, 2016)All over the globe, the popularity of FinTech is increasing, especially in the last few years. With the advancement of financial technology, for instance, the use of electronic, digital, and FinTech Service, service productivity has seen dramatic improvement, and this has significantly impacted users of new technology products as well.





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